What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.



In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.

*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.



Subaru and our retailers are committed to protecting and preserving the Earth, not just by our words, but also by our actions.

More than 13 million pieces of hard-to-recycle waste collected and recycled through TerraCycle®.



Subaru believes we all should have a chance to lead a healthy life. That's why Subaru and its retailers, like us, partner with The Leukemia & Lymphoma Society® (LLS) and their local hospital or cancer treatment center to give warm blankets and encouraging messages of hope, written by retailers and Subaru customers in their stores, to support patients facing cancer. Through our partnership with LLS, we've supported nearly 300,000 cancer patients nationwide. We're proud to be LLS's largest automotive donor.



Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom. Through our partnership with AdoptAClassroom.org, Subaru and its retailers will have supported more than 470,000 students nationwide and are proud to be their largest corporate supporter.



Subaru believes all pets deserve a loving home. That's why Subaru and its retailers, like us, host adoption events and donate $100 to our partner shelter for every pet adopted during the month of October*. Through our partnership with local and national organizations, we have donated over $51 million, which has supported the adoption, rescue, transport, and health of over 420,000 animals. We're proud to be the largest corporate donor to the ASPCA.

*Subaru retailers will donate $100 for every pet adopted from partner shelters from October 1, 2023 through October 31, 2023 up to $3,100 per retailer.


The Subaru Share the Love® Event

Subaru and its retailers believe in giving back to our communities. That's why for every new vehicle sold or leased during the Subaru Share the Love event, Subaru and its retailers, like us, makes a donation to national charities that our owners care about and to over 2,100 local charities where Subaru owners live and work.

Now, after 15 years, Subaru and our retailers have donated over $256 million to charity all to give back and to make the world a better place.

The Subaru Share the Love<sup>®</sup> Event

How is Harvey Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

  • American Cancer Society

Love Promise Stories from Harvey Subaru

Subaru and Harvey Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here.

Warm Coats for Children at Providence House in Shreveport

Every child – regardless of circumstance – deserves to feel the warmth, confidence, and hope that comes from the gift of something new (Operation Warm). Providence House in Shreveport, Louisiana is beyond grateful for the gift of brand-new winter coats for its children – thanks to Harvey Subaru in Bossier City who teamed up with Operation Warm. This past winter season was harsher than usual, and the need was great. For 36 years, Providence House has operated with the singular mission of breaking the homeless cycle one family at a time by addressing the core barriers that lead to homelessness. Housing, education, and workforce development work together to help families with children move from homelessness to independence. The non-profit operates a full-service Workforce Development Program with an Instructional Site in partnership with Bossier Parish Community College (BPCC), a 4-STAR Child Development Center, Sensory Studio for traumatized children, on-site case management, counseling, dietary services, as well as a full-service Homelessness Prevention Program. “When businesses step up to help the community, the value they bring is far-reaching,” shares Katherine Shirley, Director of Marketing and Community Engagement at Providence House. “The team from Harvey Subaru served as the boots on the ground who not only delivered box after box of new coats from Operation Warm, but patiently and compassionately helped each child find just the right coat that fit perfectly.” Especially for children who are living with the trauma of homelessness, essential items like coats can have a huge impact on their emotional well-being and give them a sense of normalcy. For parents, these gifts may prevent them from being forced to choose between paying a bill and buying coats to keep their children warm. Verni Howard, Executive Director at Providence House emphasizes that, “Homelessness cannot be overcome with a single brush stroke. It takes the entire village to rally together to meet the needs of the most vulnerable members of our community — homeless men, women, and children.” From the board, staff, and residents of Providence House, thank you, Harvey Subaru and Subaru of America, for your continued stance on positively impacting the world around us, supporting local communities, and for your commitment to do it right in every aspect. From this perspective, your partnership with Operation Warm is a perfect match.

2023 WOC Champion of Hope Honorees

Harvey Subaru makes fighting cancer a possibility in Northwest Louisiana. As a community partner and primary supporter of the American Cancer Society, they help provide local transportation grants, lodging, cancer research and programs and services to patients and their families in the community throughout the year. In addition, their support allowed the American Cancer Society to honor 12 individuals that are making an impact on the fight against cancer at the 2023 White Out Cancer Gala held on September 23rd. These Champion of Hope Honorees are doctors, nurses, cancer survivors, patient care advocates, and community leaders that are working to reduce the impact of cancer in Northwest Louisiana every day. Each of these honorees is a face of bravery, courage, and most of all HOPE! Harvey Subaru is providing hope - a priceless gift that continues to drive individuals just like these to fight to end cancer for everyone. Highlights from the Honorees: Jennifer is a Registered Clinical Research Nurse at CHRISTUS Health. Jennifer is a patient advocate and manages a robust clinical research department within the cancer center to offer numerous clinical trials for patients. She has been serving patients for 20+ years. Doug is a staple for the NWLA Men Wear Pink Campaign! He is the longest running Men Wear Pink Ambassador in the history of the NWLA campaign and has raised thousands of dollars to support the fight and raise awareness for the fight against breast cancer. Carey is a RN Coordinator and Program Manager/Transplant Coordinator for Ochsner LSU Health Shreveport. She has dedicated her career caring for cancer patients as a nurse at LSU/ Feist Weiller Cancer Center (FWCC) in several capacities since 2007. Tamara is the Director of Clinic Operations at Ochsner LSU Health Feist-Weiller Cancer Center. Tamara is a longtime oncology nurse and has served in a number of roles with increasing responsibility within the cancer program. She has been the primary coordinator for the ACS Transportation Grant providing nearly $40,000 worth of gas cards in the past three years. Dr. Beedupalli is the Associate Professor of Medicine for Feist-Weiller Cancer Center, Ochsner-LSU Health Shreveport. She has a reputation for being a compassionate physician, loved by both patients and peers, as is indicated by her induction into the Gold Humanism Honor Society. Dr. Wang is a Radiation Oncologist with Willis-Knighton Cancer Center. He is a dedicated physician who has a heart for treating cancer patients. No matter who asks, Dr. Wang is always willing to help anyone in need. He never gives up. He is actively involved in research to help find new technologies and treatment options for cancer. Debra lost her beloved husband to colon cancer. Ever since, she has been passionately fighting to bring awareness and research to support the disease through advocacy efforts on both the state and federal levels. She currently serves on the Palliative Care Interdisciplinary Advisory Council for the state of Louisiana as a patient and family advocate. Brian is the barber/owner of Trendz and a 3 time cancer survivor. Brian started a program called The Give All Project and his slogan to that is “ giving it our all to fill the gaps in your life.” He’s raised thousands of dollars to help cancer patients and their loved ones to be a little more comfortable during their journey. Throughout her journey with Leukemia, Beth, plus her family and friends, have consistently supported local cancer patients by organizing much needed blood drives. These efforts are instrumental in helping many other patient populations, not just those who have cancer, in a time of extreme blood product shortage. Ted is the Williams Center Director at Southern University at Shreveport and Pastor of the Word and Worship Church. He is a two-time cancer survivor and while the journey was not easy for him, but he has used his experiences to mentor the community on the importance of remaining positive and hopeful through challenging times. Kealfra is a Non-Hodgkin's lymphoma survivor and has been in remission for two years. After what she thought was a pulled muscle, she realized that it was much more serious as she was eventually diagnosed and began treatment. She completed her treatment with the faith that God would use her. Kaylee was diagnosed in 2020 with B-Cell Acute Lymphoblastic Leukemia at the age of 9 years old. She was put on a “120 Weeks of Chemotherapy” daily oral chemo and once a week she’d get the IV infusion at the Shreveport St. Jude affiliate location. Kaylee finally finished her last round of chemotherapy this year. Her family is proud to say she is a happy, healthy, “Cancer Free” 12 year old! Jennifer Cory, RN | Doug Warner | Carey Tew, BSN, RN, OCN | Tamara Bryant, RN Kavitha Beedupalli, MD | Jake Wang, MD | Debra Merritt | Beth McMurry Brian Hutchinson | Ted Lamont Scott | Kealfra Brown | Kaylee Wallace (Pictured left to right)

King Leo

In partnership with Harvey Subaru, Bossier City Animal Services (BCAS) hosted two adoption weekends during the month of October. Through the added exposure, power of the Subaru followers on Facebook and Subaru fans in our area, we adopted 80 loving pets to their fur-ever homes in October. Leo is just one of those stories. Leo and his brother, Scooter came to BCAS after their owner passed away unexpectedly. Leo wasn't sure what had happened when suddenly he found himself in a noisy, busy shelter and his little world was gone. Very shortly, his brother was also gone and Leo was lost! Soon he found himself a new home, but was sadly returned just a few days later for having accidents in the house. His new owners didn’t want to have to potty train him or have him potty in the house anymore. Again, poor Leo was left, all alone, here at this loud, strange place. He began to lose weight due to depression. The shelter had a former employee that heard about our Subaru Loves Pets adoption weekend and had a grandmother that was absolutely lost after the recent passing of her long-time fur-baby. When BCAS was contacted, we very quickly decided that this might not only be fate, but a match made in heaven. The grandmother was not able to come to the shelter to visit with Leo, so we agreed to let them foster Leo and see if it was the pairing we all thought it should be. On October 12th, Leo was officially adopted by his new loving family. This amazing couple had just lost the fur-baby they had for years and were ready to open their home to a new little friend. Leo was just perfect and they fell in love immediately! They took him home for good and he could not be happier. He is perfect for his new (elderly) human dad to walk around the block and stay healthy and youthful, and loves to curl up and snuggle with his new human mom. And Leo does not have accidents in the house any more. He has since made himself at home and he is now the king of his castle.

Harvey Subaru

I came into the dealership a few months ago and was immediately greeted by a smiling face. The sales person asked what he could help me with and I told him my car was recently totaled and I needed a new one. He asked if I was ok, then told me all about the wonderful safety and reliability ratings Subaru has. Once we found the car I wanted (an Outback) he let me test drive one and I proceeded to place an order. I now am driving in my new Outback and this is the best experience I have ever had with a dealership! I am recommending them to everyone I know. Harvey Subaru is the best.

Adulting win

I have put off buying a car for far too long because I have always heard horror stories about dealerships. That could not be further from the truth about Harvey Subaru. Not only was I able to get a new vehicle, but my salesman worked with me to find the perfect Crosstrek to meet my needs and budget! I had always wondered why people who drive Subarus were so loyal but I get it now. I am officially now a part of the Subaru family.

American Cancer Society Impact

The American Cancer Society is committed to improving the lives of cancer patients and their families. The donation that we receive through Share The Love helps further research and patient programs funded by the American Cancer Society. In the last decade 3.2 million patients have been served and since our conception, an estimated 16.9 million people are alive today. This is a direct consequence of donations from individuals and companies just like Harvey Subaru. Locally in Northwest Louisiana there is currently $100,000 of active patient transportation and lodging assistance and over 1,700 patients have been served in the last year. We are proud to say that we partner with Harvey Subaru.

The ongoing support of Harvey Subaru

Harvey Subaru has been a longtime supporter of the American Cancer Society through the Share the Love Campaign. Each year, funds are raised that help support the life saving mission of the American Cancer Society. Through the pandemic and the surge of the Delta Variant Tommy Harvey and the team at Harvey Subaru went above and beyond in support the American Cancer Society. Harvey Subaru is dedicated to the life saving mission and research of the American Cancer Society. We truly say thank you!

Loyola College Prep Garden - Grace Harvey

Loyola College Prep is beyond thankful for Harvey Subaru and for their help on keeping our campus beautiful, with their donation to help us with our garden. Loyola’s Environmental Science Class and Green Club works hard to keep our garden beautiful. Loyola’s Media Arts class often reports on the hard work these students put in. Not only does their gracious donation help bring smiles to our students with these opportunities, but brings a smile to all on campus. Every year each class cleans out the garden of its weeds and overgrown plants, and plants new seeds to watch it grow throughout the year. The garden is located by Loyola’s new compound where students can admire the hard work by the environmental students at lunch. It is also placed where one of our feeder schools St. John’s can see our garden from their playground. We love to bring our community together through our campus. This allows us to continue the support of the 3 pillars of Loyola, Faith in Action, Academic Excellence, and the one Harvey Subaru is helping us support, Student Involvement. Loyola Student Government thrives to keep our pillars alive throughout all our school, and are grateful to all who make this happen. We love to see our students come together and work to bring something so beautiful to life. Harvey Subaru, Loyola College Prep will continue to be so thankful for your gracious donations to our school. You are one of the many reasons we are able to have a beautiful campus that are students are able to interact with. Thank you again.

Thank you Harvey Subaru and Subaru USA

Subaru supports its local Food Bank of Northwest Louisiana community! In 2020, when the world was “normal” one day and altered the next, many in the community found themselves without jobs or a steady income. People found themselves needing food assistance for the first time and many needing it more than ever before. Community support by companies with a heart and love for their local community, like Harvey Subaru and Subaru USA , makes a difference in 2021. A food recipient at a food pantry in Shreveport, LA said the food he is given helps a lot. “This food pantry is a blessing and the food I receive helps to stretch my food budget and enables me to provide for my family,” he stated. Volunteers at the food pantry stated that companies that support their local community, give back, and enable more food to be provided to those who need it are special and appreciated. It is nice to see a company support the community that supports it. We all have to help each other.

Great Staff - Really Helped Me Out

I have always been the type to drive a vehicle until the wheels fall off and unfortunately for me that has happened far too often. I was accepted to a college about an hours drive from home and needed a reliable vehicle to make the trip. The guys at Harvey Subaru could not have been more accommodating of my needs and got me a sweet 2016 Forester to make that drive. My mom was so impressed by my experience that she is now the proud owner of a 2021 Forester!

Ninna's Road to Rescue Donation

As part of the Harvey Subaru Loves Pets events Harvey Subaru was sweet enough to deliver food, treats and toys for our sweet babies!

Best of a Bad Situation

In January, my 2019 Forester was totaled when I was hit by another vehicle. John Harvey Subaru got me in a new 2020 Subaru Forester in less than 2 weeks. I couldn’t get the color I loved again but they went above and beyond to search for the options and color I wanted and get a vehicle delivered to me when it was almost impossible to find them. They listened to all of the options I wanted and did not give up until they found exactly what I wanted. They definitely made my terrible situation so much better!!

Harvey Subaru leads the fight to end cancer

Harvey Subaru is a staple in the success of the American Cancer Society's "White Out Cancer Gala," formerly known as the Baron's Ball in Shreveport. As a premier sponsor, Harvey Subaru played a large role in helping the community raise over $113,000 through the 2019 event, which was the most dollars this event has ever raised. Not only do they support the event as a sponsor, but they continue to invest in the mission as an entire team. From volunteering on the event committee, promoting the mission of our work, bringing a large crowd to support community events to engaging in additional fundraisers on a personal level - the team at Harvey Subaru truly stands out as leaders with the American Cancer Society. Thanks to partners like Harvey Subaru, the American Cancer Society continues to fund life-saving research for every type of cancer. And in the Northwest Louisiana community alone, the Society provides over 4000 services to patients and families each year. This includes free nights of lodging when traveling away from home to treatment, rides to and from daily treatment and emotional support when dealing with a cancer journey. On behalf of the American Cancer Society, we sincerely say "thank you" to our friends at Harvey Subaru for sharing the love through the fight to end cancer.


Subaru and NWF Love the Earth!

We got some awesome tools and plants from Subaru!


Harvey Subaru Partners With Think First

During the Subaru More2Love Launch event Harvey Subaru offered free safety demonstrations, child fingerprints and free car seat checkups, partnering with the Bossier City Police Department and the Ark-la-tex chapter of "ThinkFirst". We at Harvey Subaru are BIG Believers of keeping our youth safe on and off the roads. Think First seeks to educate people of all ages, communities, organizations, and policymakers about risky behavior and injury, with the aim of changing behavior. Each year, more than 500,000 traumatic brain and spinal cord injuries occur in the United States . Many of these are very preventable. The most common cause of such injuries is motor vehicle crashes, followed by violence. Falls, and sports. A split second of action can have devastating consequences. We hold these events to train you to think before you act, so you avoid the pain and loss related to preventable injuries.


Harvey Support Proudly Supports Animal Welfare

Being Dog Tested and Dog Approved, our pet friendly dealership has worked with the Bossier City Animal Control holding pet adoption events. Our goal at Harvey Subaru is to find a lifelong loving home for each pet. We work very hard with pet adoptions organizations, pet rescue programs and support for the spay/neuter efforts. We at Harvey Subaru thank the Shreveport-Bossier Area for helping us find homes for many loving animals.

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Did Harvey Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.


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3351 Benton Rd, Bossier City, LA, 71111
Harvey Subaru 32.56448032919, -93.72937988882664.